In a world where technology is increasingly conspiring to steal our focus and attention, my goal is to teach you how to be more productive with Apple technology. I want to help you achieve what is most important to you and enjoy your life at the same time using technology instead of becoming another one of its victims. Pretty much everything I make points at that North Star. I believe in this message so much that I’ve staked my livelihood on it.
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David Sparks (MacSparky)
In a world where technology is increasingly conspiring to steal our focus and attention, my goal is to teach you how to be more productive with Apple technology. I want to help you achieve what is most important to you and enjoy your life at the same time using technology instead of becoming another one of its victims. Pretty much everything I make points at that North Star. I believe in this message so much that I’ve staked my livelihood on it.
Hi [FORMATTED_FIRST_NAME GOES HERE], I tore through Isaac Asimov’s Foundation series when I was about twelve. At first, I assumed the story would follow Hari Seldon, the brilliant mathematician who kicks off the series by predicting the collapse and rebirth of galactic civilization. Twelve-year-old me loved Hari, and I couldn't wait to see his story unfold. Then the books leapt forward … by centuries. Seldon slipped from living legend to myth, from myth to footnote, and finally into...
Hi Friend, Apple’s WWDC 2025 was, in many ways, a return to form. That was the title of this week’s Mac Power Users episode, and I stand by it. Apple delivered a compelling presentation that reminded us what Apple is best at: thoughtful design, tight integration, and bold ideas across the ecosystem. Chief among those ideas was the unveiling of a completely new user interface, “Liquid Glass.” It’s more than just eye candy. It’s a technical and aesthetic achievement that unifies the feel of...
Hi Friend, In a few days, Apple will take the stage at WWDC 2025. This year’s keynote speech feels like an inflection point for Apple. More than just announcing the new operating systems, this year Apple needs to show its ability to evolve. As we sit here, just days before, there's a growing list of uncertainties around Apple. Artificial Intelligence Questions All of Apple’s competitors are making strides with artificial intelligence: Google has jumped into artificial intelligence with both...